Eyes are useless when the mind and heart are blind… to me, photography and filmmaking aren’t about capturing what’s on the surface, it’s about what’s behind it. Looking through the cover and seeing what’s inside, feeling the soul, the heart, the WHY of the brands and people and capturing that…

Visual arts are a way to make people feel what you want to communicate. When the words are just not enough, visuals come in handy.

Whatever it is, the way you tell your story can make all the difference.

capturing souls…

my journey

I’ve been in the creative industry in one way or another ever since I started working for a model agency in 2018. For 2 years, I’ve been behind the camera, organising photoshoots for the agency and working on other projects as a creative producer, which I absolutely loved. But one day changed everything. Not being able to get a shot I wanted, made me take a camera in my hands and try doing it by myself.

I had no idea how I was going to get that shot, but I knew exactly what it was supposed to look and feel like, I knew the DESTINATION and WHY I was going there. As they say, ‘Know your why and you will find the way’. Surprisingly for me I got carried away and eventually did get the shot I wanted. And well, the rest is history…

Show your brand. Share your soul.